The Senior Sales Officer is responsible for driving sales growth, managing key customer relationships, identifying new business opportunities and supporting the Sales Manager in supervising and improving the performance of the sales team.
Key Responsibilities
Develop and implement strategies to increase sales and revenue.
Identify new business opportunities and secure potential customers.
Promote and sell the company's solar products and services.
Manage key customer accounts and maintain strong business relationships.
Monitor sales targets and ensure achievement of assigned goals.
Support and guide junior sales officers to improve their performance.
Monitor sales activities, leads and customer follow-ups.
Prepare and submit weekly sales performance reports.
Participate in sales meetings, training and business development activities.
Work with the technical and installation teams to ensure customer satisfaction.
Provide market feedback and recommend ways to improve sales performance.
Key Performance Indicators (KPIs)
Achievement of assigned sales targets.
Revenue generation and business growth.
Number of new customers acquired.
Sales conversion rate.
Customer retention and satisfaction.
Performance and productivity of junior sales officers.
Timely submission of sales reports.
Requirements and Qualifications
Minimum of HND or Bachelor's Degree in marketing, Business Administration, Sales or a related discipline.
Work Experience:
3 - 5 years of relevant sales experience.
Experience in solar energy, renewable energy or technical sales is an added advantage.
Previous experience supervising or mentoring sales staff is desirable.