Sales & Marketing

Sales Team Leaders At Choice Microfinance Bank

Choice Microfinance Bank·Nairobi, kenya·Full Time·Internship
Sales & MarketingFull TimeInternship
-

The Sales team lead will be responsible for driving the growth of the logbook loans business by acquiring new clients, managing customer relationships, and leading a team of sales executives. This role involves recruiting, training, and supporting sales executive to ensure they meet and exceed both individual and team sales targets. The team leader must be able to effectively drive their individual sales targets while also motivating and guiding the team to achieve collective goals.

Key Responsibilities

  • Drive personal sales targets while actively working to achieve team-wide sales objectives.
  • Acquire new customers and nurture relationships with potential customers to grow the company's loan book by sourcing new logbook loan applications to increase sales and business growth.
  • Identify and generate leads for logbook loans through targeted marketing, networking, and outreach efforts.
  • Maintain strong, ongoing relationships with key customers, ensuring high levels of satisfaction and repeat business.
  • Handle customer inquiries, concerns, and complaints promptly and professionally, ensuring that customer needs are met.
  • Implement customer engagement strategies to increase loyalty and retention, both personally and across the team.
  • Ensure all sales documentation and reports are accurately maintained and submitted.
  • Bring innovative ideas to the table to improve the logbook product offering and sales processes.
  • Continuously evaluate and optimize internal processes to increase efficiency and effectiveness, ensuring better service delivery and customer satisfaction.

Qualifications & Skills

Qualifications

  • Relevant Bachelor's degree or Diploma from a reputable institution.
  • At least 2 years of experience in selling logbook loans or similar asset-backed lending products.
  • Proficient in Microsoft Office Suite and loan management software.
  • Demonstrate ability to close sales, build client relationships, and meet targets.

Skills & Competencies

  • Strong verbal and written communication skills, with the ability to engage effectively with clients and team members.
  • Ability to collaborate with colleagues and contribute to a positive team environment.
  • Strong customer service orientation, with a deep understanding of commercial and business needs.
  • Highly organised, with a strong focus on accuracy and thoroughness in all tasks.

Key skills

BA/BSc/HNDDiploma

At a glance

Company

Choice Microfinance Bank

Location

Nairobi, kenya

Employment

Full Time

Experience

Valid until

Not specified

Created

August 5, 2026

More opportunities

Similar roles you might like

Channel Manager At Mini Group

Mini Group

Nairobi, kenya

full-time

Position Summary Reporting to the Commercial Manager, the Channel Manager will have full commercial accountability for the assigned product category, including channel strategy, portfolio management, pricing, promotional planning, and key customer relationships. The role serves as Generic Brands Limited's principal commercial representative to buyers and category decision-makers across major retail partners. The successful candidate will be responsible for translating channel intelligence into actionable commercial strategies while supporting procurement planning and overall business performance. Key Duties & Responsibilities Channel Strategy & Portfolio Management Develop and own the annual channel plan covering assortment, pricing strategy, promotional calendar, and distribution targets by account and channel. Review SKU performance and recommend additions, delistings, and prioritisation changes based on sell-through, margin, and distribution data. Analyse market trends, competitor activity, and consumer behaviour to identify category growth opportunities. Provide structured demand forecasts and margin guidance to support procurement and supply chain planning. Key Account Management Manage commercial relationships with key retail accounts including major supermarket chains and retail partners. Conduct structured monthly business reviews with buyers covering performance, promotions, distribution gaps, risks, and forward plans. Negotiate and close commercial agreements including pricing, listings, promotional contributions, shelf space, rebates, and credit terms. Identify and execute growth opportunities including new SKUs, range extensions, secondary placements, and promotional activations. Sales Team Leadership & Coordination Directly manage Sales Team Leaders within the channel and set quarterly revenue, distribution, and execution targets. Cascade weekly and monthly performance milestones aligned to channel objectives. Conduct weekly performance reviews and structured monthly one-on-one sessions. Coordinate with the Hypermarkets & Procurement Manager to align execution, activations, and in-store priorities. Financial Accountability & Performance Management Prepare monthly category performance reports covering actual versus target performance by account and SKU. Ensure all pricing, rebate, and promotional agreements are documented and approved before implementation. Notify Finance of commercial changes before execution to ensure accurate financial tracking. Maintain accountability for category revenue, margin, and growth performance. Market & Competitive Intelligence Monitor competitor activity including pricing, promotions, product launches, distribution changes, and market share movements. Prepare quarterly channel intelligence reports covering market trends, category growth insights, competitor threats, and strategic opportunities. Translate market intelligence into actionable channel strategies and account-level responses. Reporting & Governance Submit monthly Channel Performance Reports covering revenue, gross margin performance, distribution, listings, promotional effectiveness, key account developments, and risks. Ensure proper documentation of all commercial agreements, pricing changes, promotional terms, and credit arrangements. Participate in structured performance review meetings with senior management as required. Qualifications & Experience Bachelor's Degree in Business Administration, Marketing, Commerce, Supply Chain, or a related field. Master's Degree in Business Administration or related discipline is an added advantage. Professional certification in Sales, Marketing, Category Management, or FMCG is desirable. Training in Key Account Management, Trade Marketing, or Commercial Strategy is an added advantage. Minimum 7 - 10 years' experience in FMCG sales, category management, or key account management. Proven experience managing Food & Beverage or fast-moving consumer goods categories. Strong track record in negotiating with major retail chains and managing buyer relationships. Experience in pricing strategy, trade promotions, assortment planning, sales team leadership, and field execution management. Key Skills & Competencies Strong channel management and commercial strategy development skills. Excellent key account management and retail negotiation skills. Strong analytical and data-driven decision-making ability. Good understanding of pricing, margin, and trade promotion management. Strong market and competitive intelligence analysis skills. Sales leadership and team coordination ability. Excellent commercial acumen and business judgment. Strong communication and stakeholder management skills. Ability to translate data into actionable commercial insights. Strong execution discipline in a fast-paced FMCG environment.

2 months ago