Marketing & Advertising

Media Buyer

Dokitami·Lagos, nigeria·Full Time·Remote
Marketing & AdvertisingFull TimeRemote
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Role Overview

  • Dokitami is hiring a fully remote Media Buyer to manage performance ad campaigns, optimize customer acquisition funnels, and drive profitable revenue growth in the healthcare space for N400,000/month.

Key Responsibilities

  • Campaign & Budget Management: Plan, launch, and scale paid campaigns across Meta (Facebook/Instagram), Google, TikTok, and YouTube. Control budgets and eliminate wasted spend.
  • Creative & Audience Testing: Develop hypotheses for hooks, angles, formats, and CTAs. Identify creative fatigue early and brief creative teams (copywriters, designers) with performance data.
  • Funnel & Data Analytics: Track end-to-end metrics (CPM, CTR, CPL, CPA/CAC, ROAS, conversion rates) and resolve funnel drop-offs.
  • Tracking & Attribution: Maintain Meta Pixel, Conversions API (CAPI), Google Analytics, UTM tracking, and lead-form events.
  • Healthcare Ad Compliance: Navigate ad policies regarding medical claims, personal attributes, weight loss, before-and-after images, and terminology to prevent account bans or ad rejections.
  • Reporting: Deliver daily performance metrics (spend, CPL, CPA, revenue, winning creatives, actions taken) alongside weekly/monthly strategic trend analyses.

Candidate Profile & Requirements

  • Experience: Proven track record in paid media buying (especially Meta Ads) and full-funnel performance marketing.
  • Skills: Highly analytical, data-driven, commercially minded, and capable of connecting ad spend to actual revenue.
  • Remote Setup: Reliable high-speed internet (plus backup data), stable electricity (plus power backup), functional computer, and mobile device.
  • Attributes: Proactive, organized with documentation, and comfortable working independently in a fast-paced environment.
Apply Now
Send your CV along with a cover letter tojobs@dokitami.com

Please use the job title as the subject line of your email.

At a glance

Company

Dokitami

Location

Lagos, nigeria

Employment

Full Time

Work style

Remote

Experience

Valid until

Not specified

Created

November 2, 2026

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