A leading packaging and manufacturing company is looking for an experienced Marketing Lead with strong experience in brand management, commercial marketing, digital content, customer engagement and events to join their team in Johannesburg. The successful candidate will be responsible for translating marketing strategy into hands-on execution, strengthening the company's brand and customer engagement, and supporting commercial growth. This is a broad, independent role suited to a commercially minded marketer who can work confidently across Sales, Operations, Technical and Leadership teams.Responsibilities:
Manage the day-to-day brand, ensuring consistency and differentiation across all customer and market touchpoints.
Manage external creative and specialist partners and oversee marketing initiatives from brief through to delivery.
Drive customer insight and Voice of Customer programmes, including interviews, surveys and customer journey initiatives.
Translate customer insights into actionable opportunities for the business.
Partner with Sales to support commercial priorities and growth opportunities.
Develop industry-specific campaigns, sales tools, case studies, customer proof points and other commercial content.
Manage the company's digital presence, including social media, website content and the content calendar.
Identify and develop customer, capability, innovation and thought-leadership content.
Plan and execute customer events, exhibitions, sponsorships, golf days and other market activations.
Develop customer engagement initiatives that strengthen relationships and reinforce the brand.
Translate the annual marketing strategy into a clear marketing plan and calendar.
Manage multiple projects, budgets, suppliers and timelines while ensuring quality execution and measurable outcomes.
Collaborate with Sales, Operations, Technical and Leadership teams to identify and deliver marketing opportunities.
Relevant marketing or business qualification.
Approximately 6–10 years' broad marketing experience.
Experience in B2B, manufacturing, industrial or technical environments would be advantageous.
Strong experience across brand management, commercial marketing, digital marketing, content and events.
Proven ability to independently manage marketing initiatives from concept through to execution.
Experience engaging directly with customers, sales teams and senior stakeholders.
Strong commercial awareness and understanding of customer-focused marketing.
Excellent organisational and project management skills.
Strong communication and interpersonal skills.
Proactive, resourceful and highly organised approach.
Ability to work independently, take ownership and drive initiatives through to completion.
Strong judgement and a good instinct for brand and customer experience.
Salary: negotiable.
Desired Skills:
Marketing Lead
Marketing Lead
Marketing Lead