Retail

Lead Generation Specialist

PoweredUp Consulting·Lagos, nigeria·Full Time·Onsite
RetailFull TimeOnsite
-

Job Summary

  • Research and build target lists: Nigerian SMEs, online sellers, growing brands, and international businesses that need a development partner. Reach out through LinkedIn, email and WhatsApp, with personalised messages and steady follow-ups.
  • Run short screening calls to confirm each prospect's need, budget, decision-maker and timeline. Book qualified calls into the executives' calendars, with a clear brief for each one.
  • Keep every contact and stage up to date in the CRM.
  • Follow up on inbound enquiries from the website, social media and referrals.
  • Work with the Social Media Manager so that content supports outreach: share what prospects ask and object to, feed in topics worth posting about, and pick up leads that come through social channels. Work with the engineering lead for technical explanations and the product designer for design questions, so that what you promise a prospect is accurate; you do not need to answer technical questions yourself, you need to know who to bring in.

What we're looking for

  • 1 to 3 years in B2B sales, lead generation or business development, ideally at an IT company, agency or SaaS business. Excellent written English.
  • You write messages people actually reply to.
  • The ability to explain software, e-commerce and SEO in plain business terms (no coding needed). Comfort with weekly targets and a track record you can show in numbers. Hands-on experience with a prospecting tool such as Apollo.io, LinkedIn Sales Navigator or similar, and an organised working style with a CRM (HubSpot, Zoho, Pipedrive or similar). A bonus if you have a network among Lagos business owners or experience selling to UK or US clients.

Key skills

BA/BSc/HND
Apply Now
Send your CV along with a cover letter torecruitment@poweredupcon.com

Please use the job title as the subject line of your email.

At a glance

Company

PoweredUp Consulting

Location

Lagos, nigeria

Employment

Full Time

Work style

Onsite

Experience

Valid until

Not specified

Created

November 10, 2026

More opportunities

Similar roles you might like

Business Development Representative

Backline Outsourcing

Jabi, Abuja (FCT) Employment Type: Full-time - Fully On-Site, Abuja (FCT), Nigeria

full-time

Backline Outsourcing is a Global BPO Partner for Teams That Need Reliability. We support companies worldwide with customer support, back-office operations, and finance ops support. We build the delivery system around your workflow, SOPs, training, QA, and reporting. So performance remains consistent as you scale across markets and time zones. We are recruiting to fill the position below: Job Title: Business Development Representative Location: Jabi, Abuja (FCT) Employment Type: Full-time - Fully On-Site Job Description Backline Outsourcing is seeking an extremely competent, results-driven Business Development Representative (BDR) to join our team. The BDR will be responsible for conducting targeted, top-of-funnel business development outreach to staffing agency owners across North America. The primary focus will be identifying and engaging potential prospects, qualifying their interest and business needs, and securing qualified meetings for the Business Development Lead. This role requires someone who understands how to engage business owners professionally and thoughtfully. The successful candidate should be able to identify relevant business challenges through conversation, build relationships over multiple touchpoints, and create genuine interest without being overly aggressive or prematurely presenting solutions. Key Responsibilities Identify and engage staffing agency owners and decision-makers across North America. Conduct targeted outreach using LinkedIn Sales Navigator and other appropriate platforms. Build and maintain targeted prospect lists based on company size, headcount, industry, and other relevant criteria. Initiate professional conversations and qualify prospects based on their business needs and level of interest. Recognize common staffing industry challenges, including accounts receivable delays, payroll pressures, cash-flow constraints, and growth limitations. Secure and schedule qualified meetings for the Business Development Lead. Manage calendars, inboxes, and meeting scheduling to ensure smooth handoffs. Maintain accurate and up-to-date records of all prospect interactions in the CRM. Follow up consistently with prospects through thoughtful, personalized communication. Develop and test different outreach messages to improve connection and response rates. Handle initial objections professionally and transition detailed operational, funding, or pricing questions to the Business Development Lead. Maintain a professional and empathetic tone when communicating with business owners and senior decision-makers. Work during North American business hours to ensure timely responses to prospects. Requirements We are looking for an exceptionally competent candidate who can operate independently, communicate confidently with business owners, and consistently deliver measurable results. Experience & Industry Knowledge: Proven experience as a Business Development Representative, Sales Development Representative, Lead Generation Specialist, or similar role. Experience in B2B business development or outbound sales is required. Experience working with staffing agencies, recruitment companies, HR services, financial services, or related industries is highly desirable. Strong understanding of the staffing industry and the differences between temporary, contract, and permanent placements. Understanding of the operational and financial challenges commonly faced by staffing agency owners is an advantage. Technical Skills: Strong proficiency with LinkedIn Sales Navigator. Ability to build highly targeted prospect lists. Experience using LinkedIn InMail and other prospecting tools. Experience with CRM systems and maintaining accurate prospect records. Strong calendar and inbox management skills. Comfortable working with digital communication and scheduling platforms. Ability to track outreach activity, responses, follow-ups, and meetings booked. Communication & Professional Skills: Exceptional written and verbal communication skills. Excellent written comprehension and the ability to communicate naturally with U.S. and Canadian business owners. Strong professional judgment and emotional intelligence. Ability to communicate with senior-level decision-makers in a concise, confident, and respectful manner. Strong listening and questioning skills. Ability to identify a prospect's pain points without immediately trying to sell a solution. Strong objection-handling and conversation-management skills. Ability to maintain relationships through multiple follow-ups without becoming overly aggressive or repetitive. Strong copywriting skills; experience with A/B testing outreach messages is an advantage. Personal Attributes: Highly organized and detail-oriented. Self-motivated and able to work independently. Results-driven and comfortable working with measurable targets. Strong sense of accountability and follow-through. Professional, disciplined, and consistent. Able to work in a fast-paced, performance-driven environment. Extremely proactive and commercially minded. Comfortable communicating with executives and business owners. Willing and able to work North American business hours (EST–PST). Location Requirement: Must currently reside in Abuja. Must be willing to work fully on-site at our Jabi, Abuja office. What We’re Looking For: This is not a basic cold-calling or generic lead-generation role. We are looking for a highly capable BDR who can understand the audience, communicate intelligently with business owners, identify genuine opportunities, and consistently convert conversations into qualified meetings. Salary N500,000 – N600,000 monthly, depending on experience and demonstrated capability.

6 days ago

Digital Marketing Specialist

Sujimoto Construction Limited

Lagos Employment Type: Full-Time, Lagos, Nigeria

full-time

Sujimoto Construction Limited is a luxury real estate and construction company with a vision to dominate Nigeria's real estate industry. The firm covers all areas of construction, including the pre and post phases. Our major expertise is in luxury real estate development. We have also expanded our operations into facility management and direct construction, catering to the discerning real estate investor who wishes to be associated only with bespoke and iconic structures. We are recruiting to fill the position below: Job Title: Digital Marketing Specialist Location: Lagos Employment Type: Full-Time About the Job We are seeking a highly skilled and results-driven Digital Marketing & Lead Generation Specialist with strong expertise in Meta Ads and Google Ads to join our team. The ideal candidate will be responsible for creating, managing, and optimizing high-converting advertising campaigns focused on generating quality leads, increasing conversions, and driving business growth. Responsibilities Develop and execute lead generation strategies across Meta (Facebook & Instagram) Ads and Google Ads platforms. Create, manage, and optimize paid advertising campaigns to maximize ROI and reduce cost per lead. Conduct audience research, targeting, retargeting, and conversion tracking. Design and test ad creatives, landing pages, and sales funnels for improved performance. Monitor campaign performance, analyze data, and generate actionable reports. Implement SEO and content strategies to support organic lead generation efforts. Set up and manage Meta Pixel, Google Analytics, Google Tag Manager, and conversion tracking tools. Perform A/B testing on ads, copy, and landing pages to improve campaign effectiveness. Stay updated with the latest digital marketing trends, advertising policies, and platform updates. Requirements Proven experience in lead generation and performance marketing. Strong proficiency in Meta Ads Manager and Google Ads. Experience generating and nurturing high-quality leads across different industries. Solid understanding of conversion optimization and sales funnels. Knowledge of SEO, email marketing, and retargeting strategies. Experience with analytics and tracking tools such as Google Analytics and Tag Manager. Strong analytical, communication, and problem-solving skills.

25 days ago