At ATAfrica, we spearhead the next frontier of FinTech, driven by a deep understanding of users’ needs, cutting-edge tech and AI.
We are recruiting to fill the position below:
Job Title: Social Media & Content Manager
Location: Nigeria (Hybrid)
Summary
We are looking for a passionate Social Media & Content Manager to develop, implement, and manage our social media strategy and content creation.
In this role, you will be responsible for creating compelling and relevant content across various social media platforms, engaging with our audience, and driving brand awareness and customer engagement.
You will have the following responsibilities
Develop social channel-specific strategies and objectives that support the team’s goals and overall business priorities.
Manage social content production to support broader communications goals and campaigns.
Ensure the company’s mission and vision are being effectively, and creatively, communicated to target customers using the brand’s voice and tone.
Strategically leverage social media channels as a key element of integrated marketing campaigns, in collaboration with other members of the social team / global communications team.
Monitor industry trends and news and recommend activities that would drive brand awareness and engagement.
Track social media metrics and results. Create monthly reports and aggregate data into actionable insights to inform strategy and plans.
Evaluate new and existing channels based on the company’s needs.
Create compelling stories for target audiences; manage and collaborate with agencies and consultants to develop content
Deliver messaging, story development, and engagement models for integrated campaigns
Partner with the Global Communications team and other internal partners to develop and execute proactive and strategic communication initiatives
Monitor, track, and analyze the impact of communications initiatives to iteratively refine strategy/plans
Evaluate and enhance the Global Communications team’s processes and procedures
Support the External Communications, Content & Social Media Lead on issues communications as needed.
Must have the following
Bachelor’s Degree or equivalent experience in a related field.
Proven experience in social media management, external communications, public relations, content development, or related roles
Creative storyteller, with the ability to take complex information and translate it to a compelling narrative
Advanced knowledge of Twitter, LinkedIn, Instagram, Facebook, YouTube, and Reddit
Experience with moderating, engaging, and cultivating strong advocacy within community social platforms
Proficiency in social media/marketing tools and content creation tools
Ability to help build our social media strategy while also being comfortable owning day-to-day execution and engaging with our community members
Strategic mindset, with the ability to think creatively and deliver innovative communication solutions that drive business objectives
Strong relationship-building skills, with the ability to engage and influence stakeholders at all levels, both internally and externally
Embraces a continuous learning mindset for themselves and others - provides and accepts feedback with respect, learns from setbacks, and actively pursues opportunities for continuous growth.
Benefits Why ATAfrica?
A chance to be part of a company pioneering the WealthTech industry in Nigeria with groundbreaking products
Opportunities for professional growth and development.
An inspiring and collaborative work environment.