Duties include Develop, lead and implement the overall sales strategy in line with the business's strategic objectives. Prepare, manage and allocate annual sales budgets to achieve revenue, profitability and return-on-sales targets. Allocate sales targets across regional sales representatives according to geographical territories, market potential and business opportunities. Lead, manage, coach and motivate the sales team to achieve individual and collective sales targets. Monitor sales performance and proactively implement strategies to address gaps and maximise results. Prepare accurate monthly, quarterly and annual sales forecasts, including revenue and margins. Drive product positioning and market penetration across identified commercial vehicle segments. Develop innovative sales strategies, pricing policies and commercial initiatives to strengthen competitiveness and profitability. Identify, secure and develop strategic relationships with major fleet customers and key industry stakeholders. Build and maintain long-term customer relationships to support customer retention and sustainable business growth. Manage key relationships with international OEM partners and suppliers to ensure alignment with business objectives. Oversee product and sales administration functions, ensuring effective sales support and collaboration across departments. Lead demand forecasting and stock planning for commercial vehicle models to maintain appropriate inventory levels and meet customer demand. Monitor market trends, competitor activity, customer requirements and industry developments to identify new business opportunities. Work closely with operational, financial and support functions to ensure customer expectations are met while protecting profitability. Provide regular sales performance reports, forecasts and commercial insights to senior management. Develop the skills and product knowledge of the sales team through ongoing coaching, training and performance management. Build a talent pipeline for sales representatives, supporting succession planning and long-term skills retention. Ensure sales activities comply with company policies, governance requirements and established business processes. Requirements: Grade 12 / Matric or equivalent. A Diploma or Degree in Business Management, Sales Management or a related field is advantageous, preferably in Business Management. Minimum 10 years' sales management experience, ideally within the commercial vehicle, trucking or transport retail solutions industry. Proven track record of leading sales teams and achieving substantial revenue and profitability targets. Experience managing sales budgets, forecasting, margins, pricing strategies and commercial performance. Strong understanding of the new and used commercial vehicle market. Experience in fleet sales, key account management and developing strategic customer relationships. Demonstrated ability to develop and implement effective sales strategies and grow market share. Strong leadership skills, with the ability to manage, coach and develop a sizeable sales team. Excellent financial and business acumen, analytical skills and negotiation capabilities. Strong customer focus and a solutions-oriented approach. Excellent verbal and written communication skills, with the ability to engage professionally at all organisational levels. Strategic thinking, commercial awareness and a results-driven mindset. Ability to operate effectively in a senior leadership role within a fast-paced, performance-driven environment. If your current experience and skillsets tick majority of the job specification boxes, then: Apply directly now - Send your CV to Feel free to contact Hayley directly on or send a WhatsApp to for more information. Please note only candidates with the required experience will be contacted and considered. If you are not contacted within 7 days from application, kindly consider your application as unsuccessful. #Driveyourcareerforward Simply click on the "APPLY" button /> Submission closing date: No later than 21 October 2026