To build the commercial engine that will take the business from launch to scale. The role holder will drive enterprise business development, sales execution, strategic partnerships, go-to-market execution and marketing to deliver measurable commercial traction and a repeatable commercial playbook.
Business Development & Sales
- Build and manage a disciplined pipeline of prospective corporate subscribers and strategic accounts, converting opportunities from first contact through onboarding and payment.
- Identify, negotiate and activate strategic partnerships across employers, recruitment firms, universities, professional bodies, HR/payroll providers, financial institutions, technology companies and other ecosystem players.
- Develop proposals, presentations, commercial pitches and business cases and coordinate product demonstrations.
- Execute the go-to-market strategy, subscriber acquisition campaigns, launch activities and partnership announcements.
- Support brand and communications across website content, social media, sales collateral, product communications, press materials and thought leadership.
Market Intelligence & Commercial Systems
- Capture customer and market intelligence to refine the proposition, pricing, packages and product priorities.
- Establish CRM, pipeline, forecasting, reporting, customer onboarding and commercial dashboards.
- Track acquisition, subscriber activation, engagement, customer acquisition cost and early retention indicators.
- Ensure commercial and marketing activities uphold standards of trust, privacy, responsible communication and ethical conduct.
- Prepare and submit reports to relevant stakeholders within agreed format and timelines.
Productivity & Performance
- Deliver performance objectives set and institute immediate corrective action where performance is below par.
- Proactively manage own learning and development.
- Adhere to the annual leave plan agreed with line manager.
- Adhere to HR policies.
How Success Will Be Measured
A six-month commercial scorecard with numerical targets will be agreed at commencement. Performance will be assessed primarily on:
- Revenue generated and number/value of new paying subscribers.
- Quality, value and conversion of the qualified enterprise pipeline.
- Strategic partnerships concluded, activated and contributing leads or commercial value.
- Customer acquisition, conversion, activation and acquisition cost.
- CRM discipline, forecasting, reporting and development of scalable commercial processes.
Qualification and Experience
- Diploma/ Bachelor's degree in Business, Commerce, Marketing, Communications or a related field.
- An MBA or other postgraduate qualification is advantageous but not essential.
- Approximately 5 - 7 years of relevant experience across business development, enterprise sales, partnerships, marketing or commercial management.
- A strong track record of developing new business, winning customers and building relationships with senior corporate decision-makers.
- Experience in technology, SaaS, HR technology, recruitment, professional services, financial services, digital platforms or another B2B environment is advantageous.
- Strong sales, negotiation, strategic partnership and proposal-development capability.
- Practical understanding of digital marketing, customer acquisition, CRM, analytics and commercial reporting.
- Commercial and financial acumen, including pricing, unit economics, customer acquisition cost, forecasting and ROI.
- Professional level proficiency in MS Office applications.
- Entrepreneurial, commercially minded, hands-on and relationship-driven.
- Structured, curious, resilient, ethical and ambitious.
- High ethical judgement and appreciation of trust, privacy and responsible handling of customer and business information.
- Comfort operating independently, hands-on and with limited structure in an early-stage, rapidly evolving environment.
- Excellent communication and interpersonal skills, with the ability to influence senior stakeholders.
- High integrity and accountability.
- Ability to work under pressure and meet deadlines.