3 years’ experience in outbound sales, lead generation, or appointment setti B2B sales experience preferred (technology, fintech, or SaaS would be an advantage). Relevant diploma or degree is beneficial but not essential. Proven ability to engage decision-makers and book meetings. role is ideal for someone who: Enjoys the hunter side of sales. Likes speaking to people and opening doors. Wants exposure to senior decision-makers and real business conversations. Is comfortable being measured on activity and results. Prospecting & Lead Generation Identify and research potential customers in target industries. Find and engage the right decision-makers (CFOs, Finance Managers, Operations Managers, IT decision-makers). Build and manage prospect lists using LinkedIn, CRM systems, and other tools. Outbound Calling & Emailing Make regular outbound calls to potential clients. Send well-written, targeted outbound emails. Tailor messaging to suit the prospect’s industry and role. Handle initial objections and qualify interest confidently and professionally. Meeting Setting Book qualified meetings for the Business Development Manager. Ensure meetings are set up with the correct stakeholders. Share clear background information and context before each meeting. Follow up to confirm attendance and minimise no-shows. CRM & Admin Keep accurate records of calls, emails, and meetings in the CRM. Maintain clean and up-to-date prospect information. Track outreach activity and meeting outcomes. Market Feedback Share feedback from prospects on common challenges, objections, and competitors. Contribute to improving call scripts and email messaging.