Industry: Building Materials / Construction Products
Job Summary
We are seeking an experienced and commercially driven National Sales Manager - Retail to lead nationwide retail sales and distribution of building-material products.
The successful candidate will drive revenue growth, expand distributor/dealer networks, strengthen retail presence, and lead regional sales teams across Nigeria.
Key Responsibilities
Develop and execute national sales and distribution strategies.
Drive revenue, collections, market penetration, and secondary sales.
Build and expand distributor, dealer, and retailer networks nationwide.
Lead and manage Regional Sales Managers, Area Managers, and sales teams.
Set and monitor regional and individual sales targets.
Develop new markets and strengthen customer relationships.
Monitor competitor activities, pricing, and market trends.
Drive retail visibility, product activation, and market expansion.
Monitor collections, receivables, and credit exposure.
Coordinate with supply chain teams to ensure product availability.
Prepare sales reports, forecasts, and market intelligence.
Requirements
Bachelor's Degree in Business, Marketing, Sales, Management, or related field.
10 - 15 years' sales/distribution experience, with at least 5 years in a senior sales leadership role.
Strong experience in building materials, construction products, construction chemicals, gypsum, waterproofing, or related industries.
Proven track record managing distributors, dealers, retailers, and multi-region sales teams.
Strong commercial, negotiation, leadership, and analytical skills.
Demonstrated ability to drive both sales and collections.
Willingness to travel extensively across Nigeria.
Product Experience:
Experience with Gypsum Powder, Sisal Fiber, Marine Board, Waterproof Membrane, Wall Putty, or similar building and finishing products will be highly advantageous.