Worknigeria was established with a Singular Vision. To help the vast Nigerian workforce find meaningful jobs. We are also on a mission to upskill them in the best ways possible and help them grow with and within their careers.
We are recruiting to fill the position below: Job Title: Marketing Specialist Location: Ikeja, Lagos Employment Type: Full-time
Job Summary
We are a technology driven organization, seeking to hire a Marketing Specialist to drive brand visibility, audience engagement, and lead generation for its programs, conferences, and initiatives.
The ideal candidate will have a strong background in digital marketing, PR, content marketing, social media management, and campaign execution, with hands-on experience using marketing tools to generate leads, nurture audiences, and enhance customer engagement.
Key Responsibilities
Develop and execute integrated marketing campaigns to drive awareness, registrations, and lead generation.
Manage the organization's social media platforms, content calendar, and online community engagement.
Plan and execute email marketing campaigns, newsletters, and audience nurturing initiatives.
Lead public relations activities, including media engagement, press releases, and brand communications.
Manage customer touchpoints across digital channels to ensure a seamless user experience.
Track campaign performance, generate reports, and optimize marketing strategies based on data and insights.
Collaborate with internal teams to create compelling marketing content and promotional materials.
Utilize CRM, marketing automation, and analytic tools to improve campaign effectiveness and audience engagement.
Collaborate with Community and Marketing officer to oversee the quality of visitors to the website, following up with experts within our partners list.
Requirements
Bachelor's Degree in Marketing, Mass Communication, Business Administration, or a related field.
Minimum of 3 years' experience in marketing, digital marketing, brand management, or communications.
Proven experience in lead generation, email marketing, PR, social media management, and campaign execution.
Hands-on experience with CRM and marketing tools or similar platforms.
Strong knowledge of SEO, content marketing, paid digital advertising, and marketing analytics.
Excellent copywriting, communication, project management, and stakeholder engagement skills.
Experience marketing conferences, events, NGOs, technology companies, or professional services is an added advantage.
Salary N400,000.00 monthly net.