Marketing & Advertising

Marketing Lead

Make it Good·Sandton, Johannesburg, Gauteng, south-africa·Permanent·Contract
Marketing & AdvertisingleadPermanentContract
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Location: Sandton, Johannesburg Work model: Fully in-office. Need to be able to legally work in SA to be considered. Salary: R70 000 - R105 000 CTC per month (depending on level of experience) Why you’d want to work here: A senior role with a clear path to CMO as the business growsMedical aid contribution, paid on top of your CTCEmployee wellness programme, including free counselling for you and up to 8 dependantsStaff discount on electronicsSubsidised breakfast and lunch18 days’ annual leave, plus 3 religious leave daysA brand-new office with focus pods and plenty of breakout spaceSmart, kind, welcoming people who take the work seriously, but not themselvesAbout our client: Our client is a fast-growing fintech in the alternative SME funding space. They help small businesses deliver on public sector contracts through invoice discounting and purchase order funding, along with hands-on project management and procurement support. Over the last two years they’ve built a solid marketing function, with a newsletter, a podcast and a brand book already in place. Now they need a senior marketer to take ownership of it, lead a growing team and make every rand count. It’s a big role in a business where you’ll see the impact of your work. What the job involves: Owning the marketing function end to end: brand, demand, content, budget and agency partnersTurning the marketing strategy into quarterly plans, then leading the team to deliver themMaking a modest budget work hard: tracking spend, reporting cost per lead and moving money to what’s workingBuilding the KPI scorecard and reporting on performance to the leadership team and boardOwning the brand: positioning, messaging, tone of voice and brand standards across all agency and in-house workLeading thought leadership, founder visibility, case studies and PRDriving demand: lead volume and quality, website conversion, SEO, and paid search and socialRunning email programmes, newsletters and lead nurture, with HubSpot at the coreTaking over what already works and making it even betterRunning the integrated content calendar across brand, demand and eventsPlanning events, activations and sponsorships, and being there on the ground when it countsManaging the agency and freelancer roster: briefing, scoping, reviewing and challenging their numbersBuilding in-house capability over time, starting with RevOpsLeading, mentoring and growing a junior team of coordinators and a designer, with succession in mindManaging and prioritising the requests other departments send marketing’s wayBuilding the processes and documentation that keep knowledge inside the businessWhat you need to be considered: 8 to 12 years’ marketing experience, at senior management levelProven people management: you’ve built, mentored and held a team accountable, including handling underperformanceB2B marketing experience (essential), with a real grasp of long buying cycles and selling to decision-makersA strong brand sensibility, balanced with confidence in performance marketingSharp data skills: you can read a dashboard (MQLs, SQLs, SEO, paid, brand tracking) and tell straight away what’s workingExperience managing agencies and freelancersA track record of getting results on a modest budget through creativity, not spendA solid understanding of the South African market, ideally SMMEsPractical use of AI beyond prompting (think agents, automations or dashboards). Come ready with an example.A hands-on, low-ego approach: you’ll roll up your sleeves when there’s a gapComfort building systems from scratch, and respect for what’s already workingAble to work fully in-office in SandtonBonus points if you: Have worked in financial services, fintech, banking, insurance or telecomsAre financially literateKnow HubSpot wellHave some B2C exposure alongside your B2B experienceCome from a senior agency role, like group account directorHave run events and activationsHave a degree or diploma (any field)

At a glance

Company

Make it Good

Location

Sandton, Johannesburg, Gauteng, south-africa

Employment

Permanent

Experience

lead

Valid until

Not specified

Created

November 12, 2026

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Default

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