The Bible Society of Nigeria (BSN) believes the Bible is for all Nigerians. Traditionally, the work of the BSN is to make the Bible available and affordable. The Society has come to see that provision of the printed text, however well-presented, is only a part of the task. To achieve the most effective and meaningful distribution, the BSN also recognizes the need to develop programmes, using all forms of media to stimulate and facilitate encounter with the biblical text in Churches and public places. We actualize our mission through five major functions, namely: Translation, Publishing, Distribution, Programmes and Fundraising.
We are recruiting to fill the position below:
Job Title: Manager, Digital Services
Location: Lagos, with collaboration across BSN locations and partners Employment Type: Full-time Department: Publishing Unit/Function: Digital Services Reports To: Head of Publishing Key Working Relationships: All Departments in The Bible Society of Nigeria (BSN) and external technology vendors, strategic partners and UBS Supervises: Digital Personnel and Project Resources assigned to the function
Purpose of the Job
To lead and coordinate the implementation of BSN’s digital transformation strategy by developing an integrated, mobile-first and multilingual digital ecosystem that expands Scripture engagement, strengthens BSN’s online presence, improves e-commerce, digital fundraising and grows the online community, and extends access to Scripture for people with limited or unreliable internet connectivity.
Nature and Scope of the Position
The role provides strategic and operational leadership for BSN’s digital services.
The position coordinates digital content and audience growth, website and e-commerce improvements, digital giving, Customer Relationship Management (CRM) and analytics, and assessment of low-connectivity Scripture access solutions.
The role is distinct from day-to-day IT operations and works closely with the IT function on platform integration, security, infrastructure and technical delivery.
Key Duties and Responsibilities Strategy and Governance:
Develop annual and quarterly implementation plans, budgets, milestones and performance indicators aligned with the approved BSN Digital Strategy.
Coordinate delivery across departments and participate in the BSN Digital Committee or equivalent governance structure.
Maintain a digital project register, monitor risks and dependencies, and provide monthly operational updates and quarterly performance reports to Management.
Digital marketing, content and audience growth:
Coordinate platform-specific digital marketing and content plans across BSN’s website, social media, email and WhatsApp channels.
Work with Publishing, Program, Translation, Marketing and content owners to distribute Bible-based content in relevant formats and languages, including text, audio, video and sign-language resources where available.
Use audience segmentation, analytics and campaign results to improve digital reach, social media engagement, Bible downloads and online community growth.
Coordinate appropriate use of the Google Ad Grant and other approved digital promotion channels.
Website, e-commerce and online sales:
Lead the business coordination of website and online-store enhancement, product catalogue expansion, user-experience improvements and online sales campaigns.
Coordinate implementation of WhatsApp chat commerce, secure payment gateway integration and improvements to order and customer communication processes.
Monitor online sales performance and recommend improvements based on verified sales data and customer feedback.
Digital fundraising and relationship management:
Coordinate the development and launch of the digital donation platform, including one-time and recurring giving options.
Work with Fundraising/Donor Relations to establish fundraising baselines, agree approved targets, develop donor campaigns and monitor donation performance.
Support implementation and effective use of CRM (Salesforce) and membership systems for donors, buyers, members, church partners and volunteers, including appropriate audience segmentation and follow-up.
Scripture access and digital products:
Coordinate feasibility assessments for low-connectivity Scripture access options, including USSD, SMS, mobile applications and Progressive Web Applications (PWA).
Engage relevant telecommunications providers, technology vendors, Bible Societies and strategic partners for technical advice, knowledge exchange and potential collaboration.
Prepare costed business cases outlining options, expected benefits, risks, implementation requirements and timelines for Management consideration.
Support the digital distribution of multilingual Scripture resources through relevant platforms and partnerships, including API. Bible, Digital Bible Library and other approved services where applicable.
Data, reporting and continuous improvement:
Establish and maintain a digital KPI dashboard covering reach, engagement, downloads, membership, e-commerce, donations and other approved ministry-impact measures.
Review performance monthly and quarterly, identify variances, recommend corrective actions and document lessons learned.
Use evidence and user feedback to improve digital journeys from awareness and engagement to Scripture use, partnership, purchase and giving.
Security, privacy and change adoption:
Work with IT and relevant functions to ensure digital projects incorporate appropriate access controls, authentication, backup, security testing and incident-response arrangements.
Coordinate with relevant officers to support compliance with the Nigeria Data Protection Act 2023, including privacy notices, consent and preference management, and appropriate data retention.
Promote adoption of digital tools through staff guidance, user support, documented processes and capacity-building activities.
Ensure AI-enabled tools, where proposed, are used only for approved purposes and under agreed governance.
Qualifications and Experience
A minimum of a Bachelor’s Degree in Digital Marketing, Marketing, Mass Communication, Business Administration, Computer Science, Information Technology or a related discipline.
At least five (5) years of relevant professional experience in digital transformation, digital marketing, e-commerce, digital product management or digital project management, including a minimum of three (3) years in a supervisory, managerial or project leadership role.
Possession of at least one relevant professional certification in digital marketing, project management, analytics, CRM, e-commerce or a related field.
Demonstrable experience implementing digital initiatives, managing projects and budgets, coordinating cross-functional teams, and measuring performance against established targets.
Working knowledge of digital marketing platforms, website and e-commerce management, CRM, analytics, online payment systems and digital fundraising.
Knowledge of mobile-first digital solutions, including mobile applications, Progressive Web Applications, USSD or SMS services, will be an added advantage.
A postgraduate qualification and additional relevant professional certifications will be an added advantage.
Knowledge and Technical Competencies:
Digital strategy implementation, project planning, budgeting and performance management.
Social media, content marketing, search engine optimization, online advertising and audience segmentation.
Website management, e-commerce operations, payment gateway integration and WhatsApp commerce.
CRM, donor/member relationship management, email/SMS marketing automation and data analytics.
Mobile-first and low-bandwidth solutions, including familiarity with USSD, SMS and PWA concepts.
Digital fundraising, donor engagement and online revenue development.
Data protection, cybersecurity awareness, digital governance and responsible use of AI-enabled tools.
Monitoring and evaluation, dashboard reporting, business-case development and vendor/partner coordination.
Professional certifications:
Candidates should possess at least one relevant professional certification, with additional certifications considered an advantage.
Relevant certifications include:
Digital marketing or digital strategy.
Project management, such as PMP or PRINCE2.
Google Analytics or other digital analytics certifications.
E-commerce, CRM or digital product management.
Agile project management or product ownership.
Behavioural Competencies:
Strategic thinking and a results-oriented approach.
Strong communication, presentation, negotiation and stakeholder-management skills.
Project coordination, prioritization and sound problem-solving.
Collaboration across departments and with external partners.
Creativity, adaptability and willingness to learn emerging digital practices.
Integrity, accountability, sound judgement and commitment to BSN’s mission.
Special Skills and Attributes:
Mature Christian faith and commitment to the Bible cause, having an essential relationship to publishing of the word.
Evidence of Christian leadership qualities.
Proven ability to lead a progressive Team.
Ability to manage multiple concurrent projects and to motivate professional staff.
Analytical and problem-solving skills.
Demonstrated aptitude for learning new technologies.
Strong business orientation with a broad knowledge of process management, concepts, and methodologies.
Ability to work, communicate, help, support or provide services to others.
Ability to work without supervision.
Key Working Relationships:
Internal: IT, Publishing, Translation, Marketing/Communications, Finance, Fundraising/Donor Relations, Distribution, HR and other programme teams.
External: Technology vendors, payment service providers, telecommunications providers, churches, Bible Societies, UBS, digital Scripture platforms and other approved strategic partners.