ResponsibilitiesContent Creation & Scheduling
Responsibilities
Draft, design, and schedule posts across social media platforms (Facebook, Instagram, X/Twitter, LinkedIn, TikTok).
Showcase farmer impact, mobility services, and organisational milestones.Storytelling & Field Content
Work with field and hub teams to gather photos, videos, and testimonials.
Use collected content for social media storytelling.Community Engagement
Monitor comments, messages, and mentions across platforms.
Respond to or escalate queries to maintain active online presence.Analytics & Reporting
Track engagement metrics (reach, likes, shares, follower growth).
Prepare simple monthly reports to inform content strategy.Design Support
Create basic graphics and shortform videos using Canva or similar tools.
Support newsletter and campaign visuals.Campaign Support
Assist in planning and executing social media campaigns and challenges (e.g., Kilikawi Challenge).Marketing Support
Support Data & Innovations team with promotional materials and event marketing.
Ensure brand consistency across digital and print materials.
Perform other related duties as assigned.Qualifications
Qualifications
Recently completed degree in Communications, Marketing, Journalism, Digital Media, or related field.
Familiarity with major social media platforms and content formats (Reels, Stories, shortform video).
Graphic design or video editing skills (Canva, CapCut) a plus.
Strong written communication skills in English; Kiswahili an advantage.
Interest in rural development, agriculture, or mobility preferred.Technical Competencies
Technical Competencies
Comfortable using smartphone for photography and videography.
Familiarity with social media scheduling tools (Meta Business Suite, Buffer) a plus.
Basic understanding of social media analytics and engagement metrics.Core Competencies
Core Competencies
Creative, detailoriented, and skilled in visual storytelling.
Proactive and able to work independently with light supervision.
Strong organisational skills and reliability with content calendars.
Willingness to travel occasionally to hub locations for content gathering.
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