Detail and Avedia is an Integrated Business and Media Solutions Consulting agency dedicated to unlocking the potential of businesses across Africa.
We are recruiting to fill the position below: Job Title: Digital Marketing Specialist
Location: Costain / Iganmu, Lagos Employment Type: Full-time
Role Summary
Detail & Avedia is seeking an experienced Digital Marketing Specialist with strong expertise in SEO, paid advertising, programmatic advertising, and website management.
Responsibilities
Develop and execute digital marketing strategies across multiple platforms
Plan, manage, and optimise sponsored advertising campaigns across Google Ads, Meta Ads, and programmatic platforms
Implement SEO strategies to improve organic search rankings and website traffic
Manage and maintain company and client websites, including content updates and landing page optimisation
Monitor campaign performance, advertising budgets, and return on ad spend (ROAS)
Set up and monitor analytics, conversion tracking, and campaign measurement
Conduct keyword research, competitor analysis, audience targeting, and A/B testing
Prepare campaign performance reports with actionable insights and recommendations
Collaborate with creative, media, content, and client service teams to achieve campaign objectives.
Requirements
Bachelor's Degree in Marketing, Mass Communication, or a related field
4 - 5 years’ experience in Digital Marketing, SEO, Paid Advertising, or a similar role
Hands-on experience with Google Ads, Meta Ads Manager, and programmatic advertising platforms
Strong analytical, reporting, problem-solving, and campaign optimisation skills.
Salary N300,000 - N400,000 monthly.