Marketing & Advertising

Digital Marketing Manager

Ad Talent·Durban, south-africa·FULL_TIME
Marketing & AdvertisingdirectorFULL_TIME
-Closes Jan 12, 2027

Who are we: We are a customer-focused business operating in a competitive, digitally driven market. With established digital platforms and a strong focus on innovation, customer experience and data-led decision-making, we are committed to growing our online business and delivering measurable commercial results. Who are we looking for: We are looking for a commercially minded, data-driven Digital Marketing Manager to lead our digital marketing efforts and drive online bookings, customer acquisition and revenue growth. Reporting to the Head of Marketing, you will take ownership of digital performance across paid media, e-commerce, website optimisation, customer retention and analytics. You will combine strategic thinking with hands-on execution, using data, creativity and customer insights to improve conversion, maximise return on investment and deliver against business objectives. What will you do: Digital Strategy & Performance: Develop and execute digital marketing strategies aligned with commercial goals, taking ownership of online revenue, customer acquisition, ROAS, CPA and other key performance indicators. Paid Media & Campaigns: Plan, manage and optimise campaigns across Google, Meta, Bing and LinkedIn, including audience targeting, retargeting, creative testing and budget management. E-commerce & Conversion: Manage the online customer journey, identify opportunities to improve website performance and booking conversions, and implement A/B testing, landing page optimisation and digital promotions. Customer Acquisition & Retention: Develop customer lifecycle, email marketing and remarketing campaigns to drive engagement, recover abandoned bookings, encourage repeat business and increase customer lifetime value. SEO & Organic Growth: Improve organic visibility and work with content and website teams to align paid and organic search strategies. Analytics & Insights: Use GA4 and other analytics tools to monitor performance, identify trends and translate data into actionable recommendations. Collaboration: Partner with Marketing, Commercial Insights, Creative and Development teams to deliver effective campaigns, improve the customer experience and ensure consistent brand messaging. What do you need At least five years’ experience in digital marketing, performance marketing or e-commerce, with a proven track record of driving measurable commercial results. Hands-on experience managing paid media campaigns across Google Ads and Meta Ads Manager, with exposure to Bing and LinkedIn. Strong working knowledge of GA4, Google Tag Manager, conversion tracking and digital reporting. Experience managing e-commerce or online booking funnels, including conversion rate optimisation, A/B testing, landing pages and promotional campaigns. Experience with email marketing, customer segmentation, remarketing and lifecycle campaigns. A sound understanding of SEO, SEM and digital customer acquisition strategies. Strong analytical skills, advanced Excel proficiency and the ability to turn data into actionable insights. A commercial mindset, creative problem-solving ability and confidence managing multiple priorities and stakeholders.

Apply Now

At a glance

Company

Ad Talent

Location

Durban, south-africa

Employment

FULL_TIME

Experience

director

Valid until

January 12, 2027

Created

October 14, 2026

More opportunities

Similar roles you might like

Marketing Manager - Remote

Edward Jacobs

Remote, south-africa

Full Time

Job Summary: We are seeking a dynamic and entrepreneurial Digital Marketing Manager to lead the digital marketing efforts and build out the marketing department. The ideal candidate will have experience with lead magnets, AI-driven marketing practices, graphic design, branding, and a passion for driving brand awareness and business growth. This is a full-time remote position. Key Responsibilities: Develop and implement comprehensive digital marketing strategies aligned with business objectives. Oversee the execution of marketing campaigns across various digital channels, including social media, email, SEO, SEM, and display advertising. Build, lead, and mentor a high-performing digital marketing team. Establish departmental processes, workflows, and best practices to ensure efficiency and effectiveness. Foster a collaborative and innovative team environment. Design and implement effective lead magnets to attract and convert prospects. Analyze performance metrics to optimize lead generation strategies. Utilize AI tools and platforms to enhance marketing efficiency and personalization. Stay abreast of emerging AI technologies and assess their potential application in marketing strategies. Experience working with Clay.io much preferred Oversee the creation of visually compelling graphics and design elements that align with the company's brand identity. Ensure consistency in branding across all digital platforms and marketing materials. Develop and implement social media strategies to increase brand awareness and engagement. Oversee content creation, scheduling, and community management across all social platforms. Supervise the production of high-quality content, including video editing and graphic design, ensuring alignment with brand identity. Collaborate with creative teams to produce compelling visuals that enhance marketing efforts. Plan, execute, and optimize Google Ads campaigns to drive targeted traffic and conversions. Implement SEO best practices to improve organic search rankings and website visibility. Linkedin Advert experience Linkedin Advert experience Design and implement a high-impact, user-focused website for a SaaS product, emphasizing branding and lead generation Manage website content and functionality, ensuring an optimal user experience. Develop and execute email marketing campaigns to nurture leads and engage customers. Monitor and analyze the performance of digital marketing campaigns using analytics tools. Provide regular reports to senior management, offering insights and recommendations for improvement. What is an effective outbound marketing strategy What software/CRM would you use What software/CRM would you use What multiple-channel approach and different software would you recommend What would you automate to improve efficiency What other key areas to consider What other key areas to consider Qualifications: 5+ years of experience in digital marketing, with a proven track record of successful campaign management. Demonstrated experience in building and leading marketing teams. Proficiency in digital marketing tools and platforms, including Google Ads, SEO tools, social media management tools, and analytics software. Experience with lead magnet development, AI-driven marketing practices, graphic design, and branding. Strong analytical skills with the ability to interpret data and make data-driven decisions. Excellent communication, leadership, and project management skills. Entrepreneurial mindset with a passion for building businesses and driving growth. Ability to thrive in a fast-paced, startup environment and adapt to changing priorities. Creative thinker with a passion for innovation and continuous improvement. Benefits: Competitive salary. Competitive salary. Future equity opportunities. Future equity opportunities. Autonomy and responsibility in decision-making. Flexible work schedule. Flexible work schedule. Professional development opportunities. Professional development opportunities. Collaborative and innovative work environment. Opportunity to make a significant impact on the growth and success of the company. How to Apply: Interested candidates are invited to send their resumes to and complete the pre-interview questions by clicking the following link: Originally posted on Himalayas

21 hours ago

Marketing Coordinator Miladys

Mr Price Group

KwaZulu-Natal, south-africa

full-time

Job Description We are looking for an organised, detail-driven Marketing Coordinator with current or previous marketing experience within a fashion retail environment is essential, to help bring Miladys campaigns, promotions, store openings and everyday marketing activity to life. You will keep projects moving across internal teams and external partners, making sure briefs are clear, processes are followed, and every campaign element is delivered accurately and on time. This is a hands-on role for someone who enjoys variety, builds strong working relationships and takes pride in exceptional execution. You will support the wider Marketing team while taking ownership of your own projects that contribute to our business objectives. Responsibilities Take end-to-end ownership of marketing competitions, from preparing clear briefs for the Graphic Designer and Online team to coordinating Brand Manager approval and Legal sign-off of terms and conditions. Ensure all information is accurate and live on the website before launch. Coordinate accurate product prices and descriptions with the Merchandise team, protecting print deadlines and campaign accuracy. Coordinate marketing activity for new store openings, relocations and closures. Work with internal and external stakeholders, including Mr Price Money, to support in-store credit requirements. Project-manage store-opening activations across SMS, flyers, posters, social media and other channels, ensuring all creative work aligns with Miladys brand guidelines and messaging. Liaise with event partners on activations for new store openings and seasonal launches. Support campaign scheduling and copy coordination, ensuring content is submitted to the Brand Manager for sign-off. Maintain the SMS tracker, including database volumes, to support accurate cost estimates for each send. Attend trade meetings, capture clear minutes and action points, share updates with the Marketing team, and brief relevant stakeholders when required. Coordinate influencer sourcing letters, including writing, distributing and tracking communication. Support the Digital Marketing Manager and wider Marketing team as required. Use your creative eye and knowledge of Adobe Creative Suite or Canva to create or edit marketing and promotional content when needed. Qualifications A Degree/Diploma in Marketing, Brand Management, Communications or a related field. Minimum 3 years' experience in a retail marketing environment, preferably within a fashion retail brand. Experience coordinating marketing campaigns from brief through to execution. A sound understanding of retail marketing, campaign execution and core marketing principles. Experience coordinating print, digital, social media, SMS and in-store marketing activity. Strong project coordination, administration and organisational skills. Excellent attention to detail, with the ability to manage multiple deadlines and changing priorities in a fast-paced environment. Confident written and verbal communication skills, together with strong stakeholder and supplier relationship-building ability. The ability to work independently, solve execution challenges proactively and collaborate effectively across teams. Confidence using Microsoft Office, particularly Excel, PowerPoint and Outlook. Working knowledge of Adobe Creative Suite or Canva, with a good creative eye. A valid driver's licence and access to your own reliable vehicle, with the ability to travel locally to different stores when required for store openings, activations, events and other marketing initiatives.

7 days ago

Marketing Co-ordinator Miladys (fixed Term Contract)

Mr Price Group

KwaZulu-Natal, south-africa

full-time

Job Description Role Purpose Support the Marketing team in the seamless execution of marketing campaigns, promotions, new store openings, and day-to-day marketing operations. The role is responsible for coordinating projects across multiple stakeholders, ensuring deadlines are met, processes are followed, and all campaign elements are delivered accurately and on time. This fixed-term position will provide operational support to maintain business continuity and deliver exceptional execution during a high-volume trading period. Responsibilities Own marketing competitions, ensuring the brief is clear for Graphics designer and online team. Ensure the Terms and Conditions are Approved by Brand Manager and submitted to Legal for sign off before being loaded on the website. Ensure that the Terms and Conditions are accurate and have been loaded on the website before the competition goes live. Own the competition from end-to-end. Co-ordinate accurate prices & descriptions with Merch team on time, to ensure print deadline is not compromised Own New store opening (NSO), relocation and closures. Liaise with external stakeholders, including Mr Price Money, to ensure the facilitation of in-store credit requirements for NSO. Coordinate with The Creativity Lab for activation activities related to NSO, ensuring all creative elements align with the brand's guidelines and messaging. Project manage all NSO activations i.e SMS, flyers, posters, social media etc Support in scheduling & copy that gets signed off by Brand Manager Update the SMS tracker (with size of database for each SMS sent - this supports us being able to estimate SMS costs per send) Attend trade meetings and take minutes on action points and share with the marketing team. Brief the relevant stakeholder where required i.e ITI agency, Graphics designer, SMS etc Influencer sourcing letters i.e writing, distributing and tracking Support digital marketing manager as and when required In-store signage briefing and execution Campaign distribution list management BIL compilation Distribution management and courier coordination. Qualifications Strong project coordination and organisational skills. Excellent attention to detail with the ability to manage multiple deadlines simultaneously. Effective stakeholder management and relationship-building skills. Strong written and verbal communication skills. Ability to coordinate cross-functional teams and external suppliers. Experience managing marketing campaigns from briefing through to execution. Strong administration and documentation skills, including meeting minutes and tracker management. Ability to work independently while collaborating effectively within a team. Problem-solving mindset with the ability to proactively resolve execution challenges. Good understanding of retail marketing and campaign execution. Experience coordinating print, digital, social media, SMS and in-store marketing activities. Proficient in Microsoft Office, particularly Excel, PowerPoint and Outlook. Ability to work in a fast-paced environment and adapt to changing priorities. Understand Marketing principles and retail.

3 months ago