Legal

Digital Marketing Executive At Olisa Agbakoba Legal

Olisa Agbakoba Legal·Lagos, nigeria·Full Time·Onsite
LegalFull TimeOnsite
-

About the role

  • OAL is looking for a Digital Marketing Executive to own the firm's digital presence and turn it into a consistent source of enquiries, visibility and reputation. You will run the website, digital campaigns, email and analytics, and act as the link between the firm's practice groups and the marketing team.
  • This is a hands-on role for someone who can plan and execute without close supervision, work comfortably with senior lawyers, and show through data that what they do moves the needle.

Key responsibilities

  • Own and manage the firm's website: content updates, SEO, performance and user experience, working with external developers where needed.
  • Plan and run digital campaigns across LinkedIn, Meta, Google and legal directories, managing budgets and reporting on results.
  • Own the firm's email marketing and client alerts: audience segmentation, scheduling, deliverability and performance.
  • Act as the marketing liaison to practice groups: gather their priorities, translate them into digital activity and keep them informed.
  • Build and maintain a monthly reporting dashboard covering web traffic, search visibility, campaign performance, enquiries and lead sources, and present it to partners.
  • Capture, log and route every marketing-generated enquiry to the right lawyer, and track follow-up.
  • Work with the content lead, designer and social media executive to keep all channels on-brand and on-calendar.
  • Manage the firm's profiles on legal directories and ranking platforms.
  • Stay current on digital tools, platform changes and AI-assisted marketing, and bring workable improvements to the team.

What we're looking for

  • 3 - 5 years' experience in digital marketing, ideally in professional services, financial services or another B2B environment.
  • Proven ability to run paid and organic campaigns that produced measurable enquiries or leads, with the numbers to show it.
  • Hands-on experience managing a corporate website (WordPress or similar) and working knowledge of SEO/SEM.
  • Strong command of Google Analytics, Meta and LinkedIn campaign managers, and email marketing platforms.
  • Clear, confident communicator able to brief and report to senior professionals.
  • Highly organised; able to run several campaigns and platforms at once and meet deadlines.
  • Degree in Marketing, Communications, Business or a related field. Professional certification (Google, HubSpot, CIM) is a plus.

How you'll be measured

  • Growth in website traffic and search visibility.
  • Volume and quality of enquiries generated through digital channels.
  • Campaign performance against agreed targets.
  • Timeliness and accuracy of reporting to partners.

Key skills

BA/BSc/HND
Apply Now
Send your CV along with a cover letter tocareers@oal.law

Please use the job title as the subject line of your email.

At a glance

Company

Olisa Agbakoba Legal

Location

Lagos, nigeria

Employment

Full Time

Work style

Onsite

Experience

Valid until

Not specified

Created

August 31, 2026

More opportunities

Similar roles you might like

Digital Marketing Executive At Ibic Investment Holdings

IBIC Investment Holdings

Lagos, nigeria

full-time

KEY RESPONSIBILITIES Develop and execute digital marketing strategies across multiple hospitality brands. Plan and optimize paid campaigns across Meta, Google, TikTok, and other relevant platforms. Drive hotel bookings, apartment enquiries, restaurant reservations, F&B sales, events, and cloud kitchen orders. Manage social media campaigns across Instagram, Facebook, TikTok, LinkedIn, YouTube, and other relevant channels. Develop and implement SEO, SEM, CRM, email marketing, remarketing, and customer retention initiatives. Manage digital advertising budgets and optimize ROAS, CPA, CPL, and conversion rates. Support influencer, digital partnership, and customer acquisition campaigns. Monitor website performance, Google Business Profiles, digital listings, and online visibility. Produce weekly and monthly reports covering leads, bookings, orders, traffic, conversions, and digital revenue. Translate digital performance data into actionable commercial recommendations. WHAT WE ARE LOOKING FOR 3 - 5 years' experience in Digital Marketing, preferably within hospitality, hotels, restaurants, travel, lifestyle, retail, or e-commerce. Proven experience managing paid digital campaigns and delivering measurable commercial results. Strong hands-on experience with Meta Ads Manager, Google Ads, Google Analytics/GA4, Google Business Profile, and TikTok Ads. Good understanding of SEO, SEM, CRM, email marketing, remarketing, and conversion optimization. Experience managing digital marketing across multiple brands or locations is an advantage. Strong analytical, communication, organizational, and reporting skills. A creative, proactive, customer-focused, and commercially minded approach. THE IDEAL CANDIDATE You are someone who doesn't just report followers, likes, impressions, and engagement. You can clearly demonstrate: "This is what I spent. This is what I generated. This is how many customers I acquired. And this is the revenue I delivered."

a month ago

Sales & Digital Marketing Executive At Fmr Agency

FMR AGENCY

Abuja, nigeria

full-time

Job Summary The Sales & Digital Marketing Executive will drive Cemmax's commercial growth by generating leads, developing client relationships, converting prospects, managing digital sales channels and maintaining a strong sales pipeline. Key Responsibilities Generate new business: Identify active and upcoming construction projects across Abuja through field visits, industry contacts, contractors, QS firms and structural engineers. Client relationship management: Conduct a minimum of 10 client/prospect visits weekly, maintain relationships and identify upcoming concrete supply opportunities. Sales & quotations: Understand client requirements, prepare and submit quotations within 24 hours, and follow up within 48 hours. Digital marketing & lead generation: Manage Cemmax's LinkedIn, Instagram and WhatsApp Business channels, publish commercial content at least twice weekly, respond to enquiries within 24 hours and convert digital leads into sales opportunities. Order coordination: Confirm client pour schedules and coordinate confirmed orders with the Dispatch & Load-Out Coordinator, ensuring adequate notice and prompt communication of changes. Pipeline management: Keep all prospects, clients, quotations, orders and payment statuses updated in the sales pipeline within 24 hours of any change. Receivables follow-up: Monitor assigned client accounts, follow up on overdue invoices and escalate accounts exceeding 14 days overdue. Sales reporting: Submit weekly reports covering client visits, leads, quotations, conversions, digital enquiries, confirmed orders and outstanding client issues. Market intelligence: Monitor competitor pricing, activities, client wins and new concrete suppliers, providing monthly competitive intelligence reports. Bid support: Assist with PQQs, RFQs, technical capability statements and project reference documentation.

a month ago

Content Creator / Social Media Manager / Digital Marketer At Domeo Resources International (dri)

Domeo Resources International (DRI)

Abia, nigeria

full-time

Job Summary The Content Creator / Social Media Manager / Digital Marketing Executive is responsible for developing, implementing, and managing the hotel's digital marketing, social media, content creation, online reputation management, and brand communication strategies. The role drives brand awareness, customer engagement, lead generation, direct bookings, and revenue growth through compelling digital content and integrated online marketing campaigns. The position manages the hotel's online presence across websites, social media platforms, search engines, email marketing, digital advertising, and online travel platforms. The role creates highquality visual and written content that showcases the hotel's luxury accommodation, restaurants, bars, events, conference facilities, spa, gym, and guest experiences while ensuring brand consistency across all digital channels. Working closely with the Marketing & Sales Manager, General Manager, Director of Food & Beverage, Executive Chef, Front Office Manager, and other operational departments, the role supports business development initiatives, customer engagement, and the hotel's reputation as a superior luxury hospitality brand. Key Responsibilities Content Strategy & Development: Develop and implement a comprehensive content strategy aligned with the hotel's marketing objectives and brand identity. Create engaging, creative, and high-quality content for all digital platforms. Develop content calendars covering daily, weekly, monthly, and seasonal campaigns. Produce storytelling content that highlights the hotel's facilities, services, promotions, guest experiences, and events. Ensure all content reflects the hotel's luxury standards and brand guidelines. Continuously generate innovative content ideas to increase audience engagement. Social Media Management: Manage the hotel's social media accounts across Instagram, Facebook, LinkedIn, X (Twitter), TikTok, YouTube, Threads, Snapchat, and other relevant platforms. Plan, schedule, publish, and monitor daily social media content. Grow followers, engagement, and online communities organically. Respond promptly to comments, direct messages, reviews, and enquiries. Monitor social media trends and recommend new opportunities for audience engagement. Maintain a consistent brand voice across all platforms. Digital Marketing: Develop and execute digital marketing campaigns to increase brand visibility, website traffic, lead generation, and direct bookings. Manage paid advertising campaigns across Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads, and other digital platforms. Optimize campaigns to improve return on investment (ROI). Conduct keyword research and implement Search Engine Optimization (SEO) strategies. Support Search Engine Marketing (SEM) initiatives. Monitor website performance and recommend improvements. Photography, Videography & Creative Production Plan and coordinate professional photo and video shoots throughout the hotel. Capture high-quality photographs and videos of guest rooms, restaurants, bars, events, facilities, food, beverages, and guest experiences. Edit photographs and videos for marketing campaigns. Produce promotional videos, reels, short-form videos, and behind-the-scenes content. Coordinate drone photography where applicable and approved. Maintain an organized digital content library. Brand Management: Ensure all digital communications comply with the hotel's brand standards. Protect and strengthen the hotel's online brand image. Maintain consistency in logos, colours, typography, messaging, and visual identity. Support brand positioning initiatives. Promote the hotel's unique value proposition through creative storytelling. Website & Online Presence Management: Manage website content and ensure information remains current and accurate. Update room descriptions, menus, promotions, events, and packages. Optimize website content for search engines. Monitor website functionality and user experience. Coordinate with website developers where necessary. Improve online booking conversion through optimized content. Online Reputation Management: Monitor online reviews across Google, TripAdvisor, Booking.com, Expedia, Agoda, Airbnb, and other review platforms. Respond professionally and promptly to guest reviews. Escalate service issues requiring management intervention. Monitor guest sentiment and recommend service improvements. Protect the hotel's online reputation. Email Marketing & CRM: Develop and execute email marketing campaigns. Create newsletters promoting hotel offers, events, and packages. Segment customer databases for targeted campaigns. Monitor email performance metrics. Support customer relationship management (CRM) initiatives. Develop guest retention campaigns. Marketing Campaigns & Promotions: Support the Marketing & Sales Manager in developing promotional campaigns. Create marketing materials for festive promotions, weddings, conferences, and seasonal offers. Promote food festivals, entertainment events, spa promotions, and corporate packages. Coordinate influencer marketing campaigns. Support loyalty programme marketing. Analytics & Performance Reporting: Monitor social media performance using analytics tools. Track website traffic, campaign performance, engagement, reach, impressions, click-through rates, and conversion rates. Prepare daily, weekly, monthly, and quarterly digital marketing reports. Measure campaign ROI and recommend improvements. Present performance reports to Management. Collaboration & Cross-Functional Support: Work closely with Sales, Front Office, Food & Beverage, Housekeeping, Events, and Guest Relations to develop marketing content. Support conferences, banquets, weddings, and promotional events through digital coverage. Coordinate with external photographers, videographers, influencers, and agencies where required. Assist with corporate presentations and promotional materials. Budget & Resource Management: Assist in preparing digital marketing budgets. Monitor expenditure on digital advertising and content production. Maximize return on digital marketing investments. Manage digital subscriptions, creative tools, and content production resources efficiently. Compliance & Continuous Improvement: Ensure compliance with copyright laws, advertising regulations, and data privacy requirements. Maintain ethical and responsible digital marketing practices. Stay updated on emerging digital marketing trends, algorithms, and technologies. Participate in professional development and marketing training. Recommend innovative marketing tools and technologies that enhance brand visibility and guest engagement. Requirements Education: Bachelor's Degree or Higher National Diploma (HND) in Marketing, Mass Communication, Digital Marketing, Public Relations, Media Studies, Graphic Design, Journalism, or a related discipline. Experience: 3 - 5 years of experience in digital marketing, content creation, social media management, or brand communications. Experience within a luxury hotel, hospitality, tourism, lifestyle, or premium service industry is highly desirable. Demonstrated experience creating high-performing digital campaigns and engaging multimedia content. Professional Certifications (Preferred): Google Digital Marketing & E-commerce Certification. Google Analytics Certification. Google Ads Certification. Meta Certified Digital Marketing Associate. HubSpot Content Marketing Certification. Hootsuite Social Marketing Certification. Adobe Creative Suite Certification (added advantage). Skills & Competencies: Digital Marketing Strategy. Content Creation and Storytelling. Social Media Management. Photography and Videography. Graphic Design (Canva, Adobe Photoshop, Illustrator). Video Editing (Premiere Pro, CapCut, DaVinci Resolve, Final Cut Pro). Search Engine Optimization (SEO). Search Engine Marketing (SEM). Google Analytics. Meta Business Suite. Copywriting and Creative Writing. Email Marketing. Customer Engagement. Brand Management. Project Management. Communication and Presentation Skills. Microsoft Office Suite.

a month ago