Operations

Digital Marketing Executive

Maybrands Limited·Lagos, nigeria·Full Time·Onsite
OperationsFull TimeOnsite
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Description

  • Your Job is to plan, develop, and implement all aspects of digital marketing strategy to reach more people, increase our income, and build stronger relationships with our audiences.

Responsibilities

  • Lead the planning and execution of the digital marketing strategies to promote Maybrands' services to customers.
  • Plan, organize and manage all e-mail campaigns, events, social media pages and relevant creative content per the marketing calendar to drive traffic and increase conversions on the website.
  • Manage online customer acquisition and retention programs including SEO, email, affiliate marketing, graphics and social marketing.
  • Investigate, recommend, and implement new enhancements that can increase revenue, brand awareness, and improve overall customer experience by analyzing the results of ongoing efforts.
  • Email Marketing: Plan and manage a regular schedule of email marketing activity, growing our subscriber base and creating engaging, relevant content, including testing to optimize results
  • Use Google Analytics and other business tracking tools to make strategic and tactical recommendations
  • Benchmark, measure, and analyze results of online marketing initiatives such as e-mail campaigns, events, promotions, SEO marketing, affiliate program, and future online marketing initiatives.
  • Cooperate with the web developers to make necessary changes to the website if necessary
  • Perform keyword research in coordination with Maybrands business objectives to optimize existing content and uncover new opportunities
  • Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
  • Provide recommendations and execute/manage strategies for content development in coordination with SEO goals - general and keyword-specific
  • Help to create and support marketing content to socialize and use for social media purposes (e.g. customer video briefs, customer case studies, blog posts, posts from analysts and customers)
  • Keeping up to date with the latest trends and best practices in online marketing and measurement. Undertaking any other duties commensurate with the accountabilities of the post.

Key skills

BA/BSc/HND

At a glance

Company

Maybrands Limited

Location

Lagos, nigeria

Employment

Full Time

Experience

Valid until

Not specified

Created

July 20, 2026

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2 months ago