The Brand & Events Manager will be responsible for planning and organizing all company events to ensure adherence to the HBM Nigeria Brand guidelines in a successful and cost-effective manner, paying attention to budget and time constraints.
Responsibilities
Corporate Branding:
Manage new and existing corporate branding platforms and value building engagements through brand management, effective storytelling and social interactions.
Support the procurement and branding of corporate gift items and other collaterals, branding same as per HBM Nigeria Plc's brand guidelines for different stakeholder groups
Ensure effective branding of HBM Nigeria Plc's events within and outside the organisation
Stay up-to-date on industry trends and best practices to continuously improve events and brand strategy.
Build relationships with influencers, journalists and media outlets
Collaborate with internal stakeholders to ensure brand guidelines are adhered to for events, collateral production and publications
Work closely with the digital and communications manager in collaboration with the commercial team on brand messaging, content and design
Oversee the branding of digital platforms, brand collateral and designs and ensure brand consistency across at all touch points of our operations.
Event Management:
Plan and coordinate corporate events and employee engagements in collaboration with the Engagement and Communications Executive, ensuring alignment with objectives, target audience and business requirements.
Lead end-to-end event management, from concept development and planning through execution, bringing innovative and creative ideas to enhance the overall event experience.
Manage event budgets and commercial processes, including vendor sourcing, negotiation and adherence to the organisation's procure-to-pay requirements.
Coordinate agencies, vendors and event operations to ensure seamless execution and high-quality delivery of all corporate events.
Requirements
Critical Experience:
5 years' work experience in event management/coordination in a corporate setting.
Experience of stakeholder/vendor management
Experience of public speaking
Skilled in project management
Outstanding communication and negotiation ability
Excellent organizational skills.
Critical Knowledge:
Knowledge of KPIs and marketing techniques for event management and branding