Victoria Homestore is seeking a highly driven, strategic, and results-oriented B2B Business Development Executive to spearhead our expansion into the business-to-business furniture and furnishings market.
The successful candidate will be responsible for translating our B2B growth strategy into measurable business results by identifying new opportunities, building high-value relationships, developing strategic partnerships, and securing furniture and furnishing projects.
We are particularly interested in candidates with strong experience, established industry networks, and a proven track record in project-based business development.
Hospitality & Short-Stay Accommodation
- Develop partnerships with hotels, serviced apartments, Airbnb operators, short-stay accommodation providers, and hospitality developers.
- Identify opportunities for complete furniture and furnishing solutions for new developments, renovations, and property upgrades.
- Build relationships with hotel owners, operators, procurement teams, and hospitality consultants.
Real Estate & Property Development
- Establish relationships with property developers, real estate companies, property managers, and investors.
- Develop furnishing partnerships for residential developments, show houses, model apartments, and furnished rental properties.
- Position Victoria Homestore as a preferred furnishing partner for developers and investors.
- Build strategic relationships with Interior designers, corporates, institutions, procurement departments, and business organizations.
- Develop partnership arrangements, furnishing solutions, and institutional sales opportunities.
- Negotiate mutually beneficial commercial agreements and long-term contracts.
- Translate the company's B2B vision into actionable sales plans and measurable revenue opportunities.
- Identify, prioritize, and penetrate high-potential B2B market segments.
- Develop sector-specific sales approaches and commercial proposals.
Relationship Management & Partnerships
- Establish and maintain relationships with key decisionmakers, investors, developers, hospitality operators, and procurement teams.
- Build a strong referral network of architects, interior designers, project managers, and other industry influencers.
- Develop long-term strategic accounts that generate repeat business.
- Proactively prospect, pitch, negotiate, and close profitable B2B projects.
- Maintain a healthy pipeline of qualified opportunities.
- Drive revenue through both one-off projects and recurring commercial partnerships.
- Ensure achievement of agreed sales, margin, and conversion targets.
Project & Client Coordination
- Coordinate with internal merchandising, design, warehouse, logistics, and operations teams to deliver agreed client solutions.
- Manage client expectations from initial engagement through project completion.
- Ensure exceptional customer experiences and long-term client satisfaction.
Performance Management & Reporting
- Maintain an accurate and updated B2B sales pipeline.
- Report regularly on prospecting, client engagements, proposals, project values, conversion, revenue, and collections.
- Monitor competitor activity, industry trends, and emerging opportunities.
- Bachelor's degree in Business, Marketing, or a related discipline.
- Minimum 3 - 5 years of relevant B2B business development or key account management experience.
- Strong preference for candidates with HORECA experience, especially hospitality projects, hotel supplies, FF&E (Furniture, Fixtures & Equipment), or related sectors.
- Demonstrated ability to build business relationships and negotiate complex commercial agreements.
- An existing network of decisionmakers within hospitality, property development, or corporate procurement is a significant advantage.
- Experience managing project-based sales with extended decision-making cycles.
- Strong presentation, negotiation, commercial planning, and stakeholder management skills.
- Self-driven, entrepreneurial, proactive, and accountable for results.
Success in this role will be measured by:
- Growth in B2B revenue and profitable sales.
- Number and value of qualified project opportunities generated.
- New strategic partnerships and active commercial accounts secured.
- Proposal-to-contract conversion rates.
- Repeat business and growth of key accounts.
- Accurate pipeline management and consistent execution of the B2B strategy.